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18. Why Brand Matters in the Age of AI Discovery
August 5, 2025
In this episode of Next Frontiers of AI, host Scott Hebner is joined by Mick Hollison , founder and CEO of Redline Advisors , former CMO of CrowdStrike and Cloudera, and one of the industry’s leading voices on strategic messaging and brand elevation. Together, they unpack a pressing question: in an AI-first world where algorithms increasingly shape buyer discovery and decision-making, does brand still matter? The answer is a resounding yes—but not in the way it used to. Explore why the days of traditional “search and click” are numbered, being replaced by A... Read more
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